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BRASSY BLONDE

Bye-bye, dull, brassy blonde. Hello, strong, bright, hydrated hair. Get the routine for unbreakable blondes.

FOR PERFECT TONE

A two-step routine to tone, strengthen, and smooth naturally-light, vulnerable hair.

  • Evenly tones and brightens root-to-tip
  • Hydrates, softens, and detangles
  • Reduces breakage by half
  • 91% agree hair was less brassy*

    *Based on an independent consumer perception study of 60 women with bleached/color treated blonde hair.
Natural Blondes + Greys
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FOR REPAIR & STRENGTHENING

A three-step routine to strengthen and brighten highlighted, multidimensional blonde hair..

  • Visibly strengthens chemically-treated hair
  • Reduces breakage + split ends
  • Protects deep within the hair strands
  • Neutralizes yellow pigment for bright tone
HIGHLIGHTED BLONDES
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FOR INTENSE STRENGTHENING

A four-step routine to deeply repair chemically-treated platinum blonde hair.

  • Boosts the efficacy of Nº.3 for extra strengthening
  • Absorbs quickly to jumpstart deep repair
  • Achieves 68% more repair*
  • Achieves 3x stronger hair*

    *When used as a two-part system in just one use
PLATINUM BLONDES
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Achieve your best blonde yet
Everything you need to reach your unique hair goals, whether your blonde/grey is natural or chemically treated.
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